“It’s not the first time we’ve offered it, but from what we’ve heard so far, our customers are very comfortable with it. The response exceeded expectations and it’s had a huge impact on our numbers,” Kornegay said. “We’ve always had one of the biggest betting menus in town, and the fact that everything we have in the book is available on the app is a big reason for its huge success. And we’re not happy with the initial rollout. We’re already looking to improve the product and make it a bigger part of our operations.” 카지노사이트 순위
“It worked exactly as we hoped,” added John Avelo, director of race and sports at Wynn. “We had no problems at all and saw increased processing power. We’re a changing industry and it’s enabled us to keep up with everything. It’s definitely been a big positive for us.”
The problem the books are facing is that many gamblers do not seem to be aware that they do not have to be Nevada residents to use the apps. As long as you are at least 21 years old and you can download it from inside Nevada’s Line (which is tracked by GPS and satellites) to your phone, the app works fully.
For sports betting enthusiasts visiting the city, the app not only saves time, but also allows you to shop lines from a variety of books without having to physically move around. But during the first two days of a frenzy in March, the line at the betting window in Las Vegas books was so long that it took one hour or more to make a bet. And many of the customers Casino City spoke to did not know that the app was available unless you were a Nevada resident.
“We need to do a better job of educating bettors,” Cornegei admitted. “We’re trying to get the word out and explain that this is a very good convenience and easy to use. We really think that once people have a go, they won’t go back to the old betting ways.”
Considering how much of the processing apps are responsible for in Nevada, Kornage’s assessment seems to have been instantaneous. In 2015, 50 percent of race and sports gambling in William Hill U.S., which has more than 100 places to open an account in Las Vegas and more than 300 places to pay a deposit, was taken through a mobile app. For CG Technology, which operates eight Las Vegas books, including The Cosmopolitan of Las Vegas, M Resort, Tropicana Las Vegas, and Venice Las Vegas, that number is surprisingly approaching 70 percent.
“We’re still seeing more bets being made on the counter, but the size of the bets coming through the app is much larger, so it’s become a huge percentage of the handle,” explained Jason Simbal, vice president of risk management at CG Technology.
Simbal said he and his team, like Kornegay, are doing everything they can to entice customers to take about 10 minutes to open an account, including offering a deposit bonus.
“There are signs all over the book, radio ads, and ambassadors roam around on busy weekends to alert everyone about the app,” he said. “It’s not an easy task on days like the March Madness because there’s a line in the betting window that will take an hour. To lose $50 you need a long time to line up.”
It’s not an easy thing to say, of course. But if you expect mobile apps to make sportsbooks obsolete, guess again. In recent months, casinos have made drastic and outrageous upgrades to sportsbooks as a priority for the overall customer experience.
“We just put $13 million into our superbook. The technology here is second to none and we’re busier than ever,” Kornagei said. “We’re in the middle of a sports betting boom, and the apps are simply improving the overall experience.”
“Apps don’t replace sportsbooks, they just increase the experience,” Sebransky pointed out. Sebransky said he still spends a lot of time on sportsbooks, mainly for future bets and moods. “There’s nothing like a Las Vegas sportsbook yet. It can’t be replaced and I don’t think it’s ever going to be.”